Growth Machines: Combining Product-Led Growth and Sales
Learn how to combine Product-Led Growth and Sales to grow a B2B business. We'll discuss case studies and talk with thought leaders in the PLG and growth community.
www.growthmachines.com
Podcasting since 2024 • 15 episodes
Growth Machines: Combining Product-Led Growth and Sales
Latest Episodes
Driving Growth and Go-To-Market Efficiency with PLG | Jesse Ervin, Nylas
In this episode of the Growth Machines Podcast, host Vincent Jong speaks with Jesse Ervin, CRO at Nylas, about the company's journey from a sales-led approach to a hybrid product-led sales model over the past two years. Jesse intro...
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Season 2
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Episode 8
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22:24
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Adding Sales to a Scaling Product-Led Business | Kristen Habacht, Typeform
In this episode of the Growth Machines podcast, host Vincent Jong speaks with Kristen Habacht, Chief Revenue Officer at Typeform, about integrating sales into a product-led growth framework as a company scales. Kristen discusses th...
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Season 2
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Episode 7
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19:32
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Learnings From a 2-Year Journey Towards Product-Led Growth | Sindre Haaland, SalesScreen
In this episode of the Growth Machines podcast, host Vincent Jong speaks with Sindre Haaland, CEO of SalesScreen, about the company’s nearly two-year journey to launch a Product-Led Growth offering. Sindre discusses SalesScreen his...
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Season 2
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Episode 6
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18:55
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Leveraging Trials When Selling Complex Products | Laura Erdem, Dreamdata
In this episode of the Growth Machines podcast, host Vincent Jong talks with Laura Erdem from Dreamdata about their unique approach to combining product-led growth and traditional sales in their go-to-market strategy. Laura delves ...
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Season 2
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Episode 5
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20:56
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Enabling Self-Service in a Regulated Industry | Andrew Davies, Paddle
In this episode of the Growth Machines Podcast, Vincent Jong hosts Andrew Davies, CMO of Paddle, to discuss how Paddle went from a product-led model back to a sales-led model to end up in its current hybrid state.Andrew provides insight...
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Season 2
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Episode 4
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21:03
